Video Campaign Shoots – our most recent corporate video

by MMS | Jul 23, 2018 | Marketing, Uncategorised, Videos

As part of our broader service offering, we provide a range of video campaign services, from good old-fashioned corporate videos that tell everyone about your company, or more regular/scheduled video campaigns, for clients looking to take advantage of the higher...

A new logo, a new site, same great service

by SDM | Jul 10, 2018 | General, Marketing, Web

We have been planning a rebrand of Enrapture for some time now, but a number of our clients had a similar idea for themselves, so we have been totally focused on their projects and opted to put our own rebrand off. Until now. We were finally, able to pull it all...

How do PR Companies use Search Engine Optimisation?

by MMS | Jun 27, 2018 | Marketing, Search Engine Optimisation

How do PR Companies use Search Engine Optimisation (SEO)? PR and SEO can occasionally seem to be from two different worlds; however, they are both essential to the development of a brand name. This is precisely why search engine traffic is starting to become a...

A 4-month photo exposure

by SDM | Jun 25, 2018 | Bit Of Fun

On the 4th March 2018 we put a Solarcan on the roof of a well-positioned house on the West Coast of Guernsey. The image above is the result of a 4-month exposure facing South to try and pick up the arc of the Sun throughout the day. This is like the ultimate...

What Apple and Adobe just announced for designers at WWDC

by MMS | Jun 11, 2018 | Tech Stuff

Coming this autumn is a more pro-looking dark mode for MacOS, help with your mess of a desktop – and some new apps for pro designers. At its WWDC Conference in San Jose, California, Apple announced the next versions of its platforms: macOS Mojave, iOS 12,...

Aspects of Great Website Usability (UX)

by MMS | Jun 9, 2018 | UX, Web

What is ‘website usability’ (UX)? Building a website is more than just hiring a graphic designer with an eye for aesthetically persuasive style, or a web content writer to produce great material. Whilst imagery and content are important, it is also about...

Advertising Won’t Help If You Don’t Know Who Your Retail Customer Is

by MMS | Jun 7, 2018 | Marketing

Believe you know your client? The answer should not be “It’s everybody!” Knowing and understanding your target consumers could be the foundation of smart marketing and advertising to grow retail sales. Imagine shooting an arrow at a target with your...

Positive Reinforcement In UX Design

by MMS | May 20, 2018 | Tech Stuff

Recently, Sean McGowan was asked to summarise UX design in just one word. Sean wrote: It felt like an exercise in futility – I have always maintained that UX design is a complicated, sometimes convoluted, amalgam of differing industries, skill sets, and disciplines. I...

Google is shuttering its URL shortening service, goo.gl

by MMS | May 9, 2018 | Tech Stuff

New users won’t be able to use the goo.gl service after April 13th Google announced that it is shutting down its URL shortening service, goo.gl. The company says that new and anonymous users won’t be able to create links through the goo.gl console as of April 13th,...

Deliberate rest: Why you should spend a day a month connecting, learning, and avoiding “urgent” tasks

by MMS | May 7, 2018 | Community, General

For most people, taking a break means 15 minutes to grab a coffee or a weekend out of town. But more research is showing that to do our best work, we need to do less of it. And not just in a cram-more-into-the-workday sense. Instead, the key to successful, productive...